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Protect and prolong your colour with Wella Ultimate Color Sulfate-Free Shampoo. This gentle, scalp-soothing cleanser is designed to minimise colour fade while keeping hair hydrated, fresh and vibrant.
The sulfate-free formula delicately cleanses without stripping colour, helping maintain vibrancy for longer. It also works to detox hair from colour-distorting metals, leaving hair looking brighter, healthier and more radiant from the first wash.
Hair feels soft, clean and revitalised with improved shine and long-lasting colour protection.
A gentle cleansing step for vibrant, healthy-looking colour.
Benefits
Gently cleanses while minimising colour fade
Helps maintain colour vibrancy for up to 10 weeks
Detoxes hair from colour-distorting metals
Soothes and comforts the scalp
Hydrates and softens the hair
Leaves hair feeling fresh, clean and revitalised
Sulfate-free formula
Key Ingredients
Metal Detox Technology
Helps remove impurities and colour-distorting metals that can dull hair colour.
Conditioning Agents
Help maintain moisture balance while improving softness and manageability.
Suitable For
Colour-treated hair
Hair exposed to mineral buildup
Hair needing gentle cleansing and colour protection
Protect and prolong your colour with Wella Ultimate Color Sulfate-Free Shampoo. This gentle, scalp-soothing cleanser is designed to minimise colour fade while keeping hair hydrated, fresh and vibrant.
The sulfate-free formula delicately cleanses without stripping colour, helping maintain vibrancy for longer. It also works to detox hair from colour-distorting metals, leaving hair looking brighter, healthier and more radiant from the first wash.
Hair feels soft, clean and revitalised with improved shine and long-lasting colour protection.
A gentle cleansing step for vibrant, healthy-looking colour.
Benefits
Gently cleanses while minimising colour fade
Helps maintain colour vibrancy for up to 10 weeks
Detoxes hair from colour-distorting metals
Soothes and comforts the scalp
Hydrates and softens the hair
Leaves hair feeling fresh, clean and revitalised
Sulfate-free formula
Key Ingredients
Metal Detox Technology
Helps remove impurities and colour-distorting metals that can dull hair colour.
Conditioning Agents
Help maintain moisture balance while improving softness and manageability.
Suitable For
Colour-treated hair
Hair exposed to mineral buildup
Hair needing gentle cleansing and colour protection
